Business holiday cards can be more than just another to-do on your busy end-of-year worklist. Seasonal greetings are a perfect chance to renew your connection with customers and clients on a more personal level and to set the stage for a prosperous new year together.
But there’s an art to creating a business holiday card that sets the right tone — one that’s not too personal, not too promotional — to get people in the holiday spirit. Keep these corporate holiday card ideas in mind as you create a holiday card for a merry and bright season.
Make It Inclusive
It might be obvious, but it’s absolutely worth repeating: Write a corporate holiday card that includes everyone. Avoid holiday-specific messaging, and focus your greeting on the holiday season and wishes for the new year.
Pro Tip: Check out our selection of holiday cards for design and wording inspiration.
Design for the Holidays
When you’re choosing the design for your business holiday cards, it can be tempting to go straight to your company’s logo and look-and-feel for the layout. But when you turn the focus from the season to a corporate style, the resulting look can feel impersonal and not quite right for the holiday. You can use your corporate style, but lead with a seasonal feel.
Look for Luxe Touches
Your corporate card doesn’t have to be over-the-top and glitzy, but the cards you send clients and customers should be made with quality materials. Look for good paper and extra touches like foil trim to elevate the card, providing a special experience for customers.
Pro Tip: Learn about all the paper types and options in our How To Create the Perfect Custom Invitation article!
Don’t Overwrite
Everyone’s busy during the holiday season, so resist the urge to spend pages recapping the entire year, and focus instead on a quick message wishing your recipients a happy holiday.
Do you need professional Christmas card wording ideas? We’ve included some examples below! We also have a comprehensive article on What to Write in a Christmas Card which includes ‘professional Christmas card wording’.
Skip the Hard Sell
The goal of a corporate holiday card is to direct the reader’s focus on people and warm wishes. Skip the sales pitch and focus your message on the holiday season and your hopes for a fabulous new year.
Send Your Holiday Card at the Right Time
Time the mailing of your corporate holiday cards so recipients will receive them during the first two weeks of December. This way, they’ll land in inboxes after Thanksgiving, when guests are in the holiday spirit, but before many people leave for their holiday vacations.
Sign on the Bottom Line
A corporate holiday card without a handwritten note or signature can feel impersonal, which is exactly the opposite of the feeling you’re trying to create. So be sure to sign your name at a minimum — a quick handwritten line is even better.
Get a Second Pair of Eyes
Use spell-check or have an eagle-eyed colleague check for distracting typos and mistakes on the final product before you stamp and send your holiday cards.
Double-check Your List
As you’re creating the list of people to send your corporate holiday cards, remember that the list isn’t just about the big clients. Make sure you send a card to everyone who’s helped make the year successful, including assistants, delivery personnel, and other key people who help your company accomplish its goals.
If you’re looking for gifting inspiration, check out our article for the top corporate holiday gift ideas this year!
Corporate Holiday Card Messages
Happy Holidays from everyone at [company name]. We appreciate your business and wish you the best in the coming year.
Cheers to the New Year! Happy Holidays from the team at [company name].
Season’s greetings from everyone at [company name].
Peace & Joy from [company name].
Wishing you a happy & healthy holiday season from [company name]!
Shop for Business Holiday Cards on Zazzle
Editor’s Note: This post was originally published in October 2019 and has been updated for accuracy and comprehensiveness.
Nicole is our Content Strategist. She enjoys long walks to Taco Bell, rollerblading into the sunset, and eating Reese’s Cups for breakfast, lunch, and dinner. Find her writing about iPhone cases, holiday card messaging and even music festival tips!
Great tips! Thanks for featuring my Corporate Holiday Greetings Card ❤️✌️
We loved the design! Thanks for your comment!