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Zazzle Collaborations

Zazzle collaborates with Creators, Customers, Influencers, Photographers, Event Planners and Brands to showcase our customizable Products in real-life and in creative ways. We look for authentic Content that highlights how Zazzle fits naturally into celebrations, special moments and everyday life. 

If your collaboration idea and application is selected by Zazzle, you may receive free gifting/samples, promo codes or be paid to create Content - Zazzle will then put its marketing muscle behind sharing and promoting your Content, to the benefit of both you and our marketplace!

This page explains how our Collaborations work, what we look for, and how to be considered for opportunities.

Types of Collaborations

Zazzle offers limited opportunities for:

  • Free gifting / samples
  • Promo codes (up to a $ amount)
  • Paid Collaborations

Content Licensing & Advertising Usage

In exchange for free gifting, promo codes (up to a $ amount), or paid Collaborations, Zazzle requires the right to approve and reuse the Content in: 

  • Paid social ads
  • Zazzle’s websites (including landing pages and product pages) and apps 
  • Email marketing
  • Organic social media

Usage rights will always be agreed upon upfront between you and Zazzle. 

Product guidelines:

  • You should feature Products that can be customized with a name, initials, photo, or custom text
  • No alcohol, profanity, or political Content may be included
  • No licensed Content (e.g., Disney, Star Wars) may be included, unless you are a brand 

Video guidelines:

  • Length: 15–45 seconds

Content Concept Ideas:

We’re looking for high-quality video Content that beautifully showcases Zazzle Products, designs, and customization options. Content should feel authentic and visually compelling. 

How-to/Educational

  • Show how a Product comes to life, from start to finish. Walk your audience through how you customize wedding invitations, décor, or stationery using Zazzle’s design tools.

Sentimental or Meaningful Stories

  • Share the story behind the design. Highlight personal moments, milestones, or emotions that make the Product meaningful.

Top 3 Must-Haves

  • Curate and feature your top three Zazzle must-haves for weddings, celebrations, or everyday moments.

Unboxing & First Impressions

  • Reveal the Product within the first six seconds and highlight details like quality, finishes, and personalization options.

Ad-Style Video Content

  • Create polished, visually compelling videos that showcase individual designs or full Product suites. Content should feel inspirational and high quality, bringing the design process, customization, and finished Products to life through video.

Key Criteria and Requirements: 

  • Strong visual storytelling and clean aesthetic
  • Genuine use of Zazzle Products, and feature Products clearly and accurately
  • Audience alignment with key moments, events, families, home, or small businesses
  • Reliable communication and on-time delivery
  • Submit content to Zazzle for review and approval prior to posting
  • Provide raw files to Zazzle upon request 
  • Follow platform disclosure rules and all FTC guidelines
  • Deliver Content to Zazzle by agreed deadlines 
  • Show and/or mention Zazzle Products only (no other brands/logos)
  • Use music from TikTok’s Commercial Music Library only
  • Tag @Zazzle and include #ZazzleMade in the caption

Important Notes:

  • Zazzle does not guarantee reposting or paid amplification 
  • We reserve the right to select Products and designs to use 
  • We reserve the right to approve Content before use in ads
  • Zazzle may edit video content as needed (e.g., for length, format, or clarity).
  • If you are a Creator who sells Content on our site, we may link to a Zazzle search page featuring your Product(s) or specific product(s).
  • Collaborations are evaluated case‑by‑case

UGC Examples:

  • For inspiration and examples of the type of high-quality UGC we love, check out our TikTok page. 

Apply for Collaborations:

  • If you’d like to be considered for a specific collaboration, you can apply here. 

Create and tag us:

  • Tag @Zazzle on Instagram or TikTok when you post content featuring our Products. Our Collaborations team regularly reviews tagged Content and may reach out if there’s a potential fit for gifting, promo codes, or paid collaborations.

Earn through the Ambassador Program:

  • Collaborations are limited, but earning opportunities are available through the Zazzle Ambassador Program. Earn 15% by referring to Zazzle products, or up to 50% when you drive traffic to your own Products. Join here.

Due to the high volume of inquiries, we’re unable to respond to every message or application, but all tagged Content is reviewed and considered.

We’re always excited to discover and collaborate with our Community who love bringing custom Products to life with Zazzle!