TRUTHINESS 2008 KEYCHAIN

Truthiness is a satirical term coined by television comedian Stephen Colbert to describe things that a person claims to know intuitively, instinctively, or "from the gut" without regard to evidence, logic, intellectual examination, or actual facts (similar to the meaning of "bellyfeel", a Newspeak term from George Orwell's Nineteen Eighty-Four). Colbert created this definition of the word during the inaugural episode (October 17, 2005) of his satirical television program The Colbert Report, as the subject of a segment called "The WØRD". It was named word of the year for 2005 by the American Dialect Society and for 2006 by Merriam-Webster.