TRACY VONGRUBEN'S GRAPHICS PORTFOLIO

Thanks so much for visiting Tracy VonGruben's Graphics Portfolio. The following are examples of the graphic designs I have done in my professional career. With my solid work ethic and digital art skills, I am confident I can meet the challenges of any design project. I like to find new ways to express ideas graphically while staying true to a project’s goals. The wide variety of design responsibilities I've had over the years has taught me a good deal about communication, collaboration, and efficiency. I think my experience and qualifications would be a good addition to any graphics team, but so would my personality. I always maintain a positive work environment, smile profusely, and take pride in my work. Room to grow is essential for me, as I love learning new software, applying new knowledge, and meeting new people. My resume is available upon request.

Please pardon the temporary hosting location while my online portfolio is being built.

Logo Designs

These samples have been used in print publications and online.


Collegiate Insights Logo -Barbara K. Sams- This client ran an education-based business and needed a logo that was clean, modern, and inspirational. It had to incorporate a collegiate feel with a promising, optimistic look.	Waterfall Ice Bag Design -Vivian of St. Louis, Inc.- The client wanted a cool, refreshing scene for his company's ice bags. He wanted a combination of the company's logo and a cascading waterfall turning into ice cubes. It was challenging to design a 'realistic' scene with limited colors to be printed on a clear surface filled with ice.

Bella Casa Logo -Bella Casa Residential Portraiture- Homey yet contemporary, familiar yet creative. That's the feeling the client wanted in her House Portrait Business' logo, accomplished through solid colors and an abstract usage of a recognizable part of a house.	KB Logo -Ken Baur Consulting -- Chesterton, IN- Launching this fall, KB Consulting needed an authoritative logo and print/online ads. The graphic focus is on bringing energy and forward-thinking to the marketing plans of Picture Framing businesses while also looking professional.

Print Graphics and In-Store Displays

These signs were printed for use at all three locations of Framing Concepts Gallery in Northwest Indiana. The goal was to deliver a specific sales message while maintaining an FCG-branded look.


Framing Concepts Gallery Specials These large-format banners were designed to have multiple uses, either as exterior banners or as window displays. The introduction of these displays was very effective at boosting sales of framing specials and increasing shop visibility.

Framing Concepts Gallery Flyers The galleries needed companion handouts for all of the new framing specials; extra considerations had to be taken for flyer size and ink-usage so the galleries could print the pages themselves.


Framing Concepts Gallery In-Store Signage Various in-store signs were made for promotional purposes of monthly deals, sales, packages, and merchandise.

Motion Graphics Still Frames

The following are still frames from promotional and capital campaign videos I created and art directed. I was responsible for all motion graphics, 3D modeling, animation, and rendering. A DVD portoflio is available upon request.


Fluor Dallas Headquarters -Fluor- Fluor is a FORTUNE 500 company that delivers engineering, construction, and project management. Fluor recently moved their headquarters to Texas and needed a video to highlight this transition.	Fluor Dallas Headquarters -Fluor- Fluor is an international business entity and needed the video to reflect its global capabilities. Slick, professional graphics and a composed tone achieved this polished look.

X3 Launch Video -X3 Modern Developers-St. Louis, MO- The founders of X3 wanted to launch their new Developing company with a media blitz, and this video featured prominently in their campaign.	X3 Launch Video -X3 Modern Developers-St. Louis, MO- X3 specialized in revitalizing urban areas, so I used fast-paced, modern graphics with urban flair to match the exciting prospects of the new company.

Berkshire Hockey -Berkshire Preparatory School - Berkshire, MA- Berkshire School needed to raise money for the addition of a massive hockey complex on campus. This campaign video helped them achieve their fund-raising goals.	Berkshire Hockey -Berkshire Preparatory School - Berkshire, MA- Our graphics needed to combine the traditional, stately atmosphere of the historic school with the vibrancy and strength of their hockey program.

Intellicenter -KDC HPOD Intellicenters- High Performance Office Developments are becoming the industry standard for building construction; in their promotional video, KDC wanted to highlight the energy-efficient advancements they have included in their new Intellicenter models.	Intellicenter -KDC HPOD Intellicenters- In order to reinforce the economic and environmental advantages of the Intellicenter, I created graphics that were structured and scientific.

NorthPark Video -NorthPark Developments of St. Louis- NorthPark Developments needed a video to advertise and showcase their new building project.	NorthPark Video -NorthPark Developments of St. Louis- This video highlighted the amenities, convenience, and location of the proposed NorthPark Development through clever animations and informative graphics.

Animagic Demo Intro -Animagic Productions of St. Louis- Though the content of their demo video changed frequently, Animagic Productions wanted a unique, contemporary intro for their reel. The graphics I used were classy and flowing, blending the company colors with a visual overview of their services.	Talbridge Video -Bower and Bailey- Bower and Bailey develops premium suburban neighborhoods in the St. Louis area. The client wanted a graceful video intro that incorporated their logo and each neighborhood's unique ambience; the video graphics and content were specifically tailored for each neighborhood.

Web Design


Phete First Graphics The site this portfolio is temporarily on is my online T-Shirt design business. It's more like a hobby, really. This site is pretty new, and I am constantly adding different designs and products to it. It's been fun following my own graphics standards, and applying new and different techniques in web design. This site recently was featured on Zazzle's Tech Blog as an example of Advanced Store Customization.	Framing Concepts Gallery This website had to be informative, easy to navigate, and professional--and since Framing Concepts is all about high-end picture framing and home decor, the look of this site had to match the quality of the business. I had already established a branding style in our print materials and incorporated those color schemes and layouts. Although I was partially limited in the techniques I could use on this site (I had to make sure that the design was accessible to any employee of FCG regardless of their web knowledge) I enjoyed combining the FCG look with a well functioning website. Recently this site won Decor Magazine's "Top 100 Art & Framing Retailers Website" Award, placing first in the nation.
	KB Consulting I've recently started doing work with KB Consulting, a framing business consulting company specializing in innovative marketing solutions. I designed the website and all print materials. KB Consulting will provide, among other things, custom web design tailored for picture framers, as well as framing web templates and email marketing...all of which I will be creating.


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